CUBEWORD Archive

CUBEWORD: Corner Shop Theory

The corner shop theory is based on how corner shops, despite their saturation, can continue to thrive in any high street.

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CUBEWORD: Idea Engineer

Tim Brown, author of a new book called Change by Design, has a background in industrial engineering. In it, he champions an ‘idea’ as something that must be worked upon until it is at the most efficiently functional it can be.

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CUBEWORD:Reviewing Creativity

Creativity in business is a tricky business to fathom. On one hand, we have highly successful moguls of the business world, and on the other we have mega-rich artists, but between them both there is a common ground of innovation and entrepreneurialism.

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