Last week we held another innovation lab for Olivia and we have asked her for her feedback. Her question to the community of was ” Would the facilitation tools and process I use to facilitate change in remote communities translate into a corporate market?”
What was useful?
New perspectives that challenged my assumptions
The breadth and diversity of experience in the room
Very lateral thinking on how to target audiences and how to communicate the offer – a lot of it based on concrete experiences (not just theories)
The examples of like products and similar organisations. Gave me an idea of the competition…. And the market.
What was unexpected?
There was more of a focus on marketing and communications and less on the design of the product. This was useful and unexpected.
Not such a warm reception to the idea of “twinning” (partnerships with other communities).
Very positive reaction to the “humanness” of the approach. I thought people would find it too touchy-feely for business but instead it was deemed powerful (framed correctly, of course)
Some people have been part of similar programmes, or have experience facilitating process which were similar (ish) . I did not expect this.
I was very surprised by the suggestions of applying this process to Bullying, Sexual Harrassment and Equality in the workplace. (also useful)
Would you do it again as a participant
Yes yes yes! Best use of 2 hours in ages!
About Innovation Labs
Innovation labs are there to help our community problem solve together.
Araceli and The Cube,
An update on the next phase of this innovation project. I held another innovation lab at the Hub in Amsterdam, which cemented some of the discoveries we made together in London, and challenged others. It was interesting how different the two groups were – the Dutch being much more focused on the human aspects of the Community Life Competence Approach, whereas the Londoners stuck to the commercial viability and how to get it to market.
Last week a very colourful meeting was held with a global group in Chennai, India – mostly Constellation members who’d like to take this new “offering” out to businesses in their countries. It seems that there is a huge amount of traction already. This is very exciting.
Thanks to The Cube for helping me take it to the next level!!